Added value

Wednesday, March 25, 2015   /   2:50 AM

Building Relationships and Securing Orders in Off-Market Times – Re-Post

In looking back at some older posts, I came across this one which still felt  relevant to me. As we have just wrapped up the Fall 15 market season, I wanted to re-share this post to offer some tips to … Read more.


Monday, September 12, 2011   /   11:14 PM

Collaborations: Innovation in Branding

Design collaborations are quickly becoming a regular extension of a label’s seasonal line offering. Collaborations have played a pivotal role in the industry’s evolution – we’ve begun to shift from an exclusive mindset to an inclusive culture. These partnerships can … Read more.


Friday, September 9, 2011   /   10:14 AM

Maximizing the Tradeshow Experience

Having just experienced the PROJECT tradeshow last week and looking forward to Coterie next week, I know the cost/benefit of these shows is front and center in the minds of every brand that was in attendance. What is the R.O.I … Read more.


Tuesday, June 14, 2011   /   8:58 PM

How to be Meaningful in Today’s Marketplace

It has become increasingly more clear over the last few years that the core of the fashion industry has undergone significant changes affecting every aspect of our business…WHAT sells, HOW it sells, WHO it sells to and WHY it sells. … Read more.