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“Brand Relevance” – Matte Black Shape Shift Digital Magazine
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Added value Band of Outsiders Brand exposure brand relevancy brand story Burberry Prorsum Collaborations COLOR Color blocking Crop n Roll Daniel Lee denim Denimocracy DVF editing Emotional connectivity Falling Whistles Fashion and function Gucci HauteLook JOOR Karl Lagerfeld Macy's Marna Ro Matte Black Menswear-inspired Merchandising Metallics & Shimmer Missoni for Target Nick Wooster Pegah Anvarian Proenza Schouler Project Tradeshow Red Relationships Relaxed silhouettes Shape Shift social media Strategy Targeting customers The Row tradeshows Vintage White hot WWD -
Targeting customers
Building Relationships and Securing Orders in Off-Market Times – Re-Post
In looking back at some older posts, I came across this one which still felt relevant to me. As we have just wrapped up the Fall 15 market season, I wanted to re-share this post to offer some tips to … Read more.
Collaborations: Innovation in Branding
Design collaborations are quickly becoming a regular extension of a label’s seasonal line offering. Collaborations have played a pivotal role in the industry’s evolution – we’ve begun to shift from an exclusive mindset to an inclusive culture. These partnerships can … Read more.
